Posted in: Marketing in London | Posted: |
Email Marketing Specialist - Contract opportunity
Contract Length: 3-6 months initially
Location: London based - Hybrid working
Daily rate:£(Apply online only) based on experience
Our client is hiring a Subject Matter Expert to support with the delivery of improvements around email operations and email preference management.
This is a contract opportunity to support with road-mapped projects, and will contribute to the wider revenue operations strategy of the company.
Strategy Development and Execution: Develop and implement a robust email marketing strategy that aligns with the business objectives. Demonstrate expertise in email flows to achieve exceptional engagement.
Audience Growth: Collaborate with the broader marketing team to grow the email subscriber base while maintaining high engagement levels, utilising segmentation and personalisation strategies.
Campaign Management: Plan, execute, and optimise email campaigns, including newsletters, promotional emails, and targeted outreach, to meet specific marketing goals.
Analytics and Reporting: Analyse campaign performance and subscriber behaviour to guide future strategies, using data to drive decisions and report on ROI and effectiveness.
Collaboration and Innovation: Partner with content, design, and marketing teams to ensure cohesive brand messaging and explore innovative email marketing techniques and technologies