Director, Data Operations and Audience Analytics

Company: NBCUniversal
Job type: Full-time

Job Description
NBCUniversal’s Data Operations team is looking for enthusiastic, goal-driven, proactive, and resourceful individuals to support innovation in our Ad Platforms and Operations One-Platform group.
One-Platform is the collection of all NBCU’s data-driven, advanced advertising products, including data-driven linear, addressable, OTT and digital channel advertising products. Within our group we promote a culture of inclusion for all employees that respects their unique abilities, experiences, and views. We believe that our varied backgrounds help us work better together, make smarter choices, and deliver better business results. 
You will support the Senior Director on the Advanced Data Operations team and incorporate digital and convergent data tactics and strategies to ensure operational efficiency of audience-targeted ad products. 
In addition, you will work with the other members of the Data Operations team to streamline communication and optimize the workflow between the core internal teams, as well as data vendors, to ensure success and growth. 
Areas Of Responsibility Include, But Are Not Limited To 
Leverage coding and programming skills to analyze various datasets in order to build target audiences, provide insights and analysis on audience data and platform usage, and support data products requiring custom outputs from our pool of datasets. 
Work with venders to ensure audience targets are delivered and available for the execution of targeted campaigns across all platforms including digital, addressable, and data-driven linear. 
Partner with the digital leads within the larger Ad Sales group to provide data operations guidance, help develop new operational workflows to streamline convergent projects, and assist with troubleshooting. 
Utilize a broad spectrum of analytic tools and databases to identify key metrics, trends and insights that effectively position NBCUniversal ad products and services to clients 
Help manage vendor relationships, including identifying and testing ways to leverage their platforms and data for offline and online data convergence. 
Provide project management and tracking support to the overall data team to make audience-targeted campaign operations, new data-targeted product implementation, and troubleshooting processes more efficient. 
Pull reports and build dashboards to support internal teams with data insights. 
Assist in evaluating data vendors’ contribution to campaign fulfilment as well as our data products to ensure efficient sourcing of audience data. 
Collaborate with Engineering and IT teams to ensure that the implementation of new data products is optimized for data operations use and document new use cases, enhancements, and bugs. 
Keep abreast of the rapidly-evolving technologies and trends in the TV and digital realms and build a thorough understanding of the media and advertising ecosystem and its key players. 

Apply for this job