Supervisor Paid Social

Spoločnosť: Publicis Health Media
Typ práce: Full-time

Job Description
Position Summary
The Paid Social Media Supervisor is a subject matter expert and serves as key resource for the Paid Social team, clients and partner agencies, vendor partners, and internal cross-functional counterparts. The Supervisor works to develop paid social strategy for assigned accounts/brands and the role that paid social plays in a holistic media program.
This is a hybrid role, requiring three days in-office each week. If you are contacted for an interview, your recruiter will discuss specifics with you, inclusive of any necessary reasonable accommodations.
 
Key Responsibilities
 
Knowledge
·       Understands the relationship between paid, owned, and earned social media tactics
·       Has solid knowledge of category and channel
·       Understanding of social media platforms such as Meta, Twitter, LinkedIn, Snap, TikTok, Reddit, and Pinterest
·       Well versed in vendor landscape, contributes to agency POVs
·       Monitors the latest trends in social media, including advertising formats, channels and technologies to improve campaign performance and provide recommendations on how clients can best use new tools and services
·       Intermediate level understanding of Excel functions (ie. VLook-up, Pivot Table, chart building) and PowerPoint
·       Understanding of Meta Advanced Measurement Solutions
·       Understands Meta Pixel and other technical paid social platform solutions
·       Understands how the agency works and how jobs flow through the agency
·       Understands scope of work and flags scope creep on assigned account(s)
·       Oversees daily operations and develops careers of Managers and Associates on assigned team(s)
·       Plans social media as part of a holistic media approach & influences clients’ social media goals
·       Leads budget projections with support from Manager role
·       Compiles data across several social media platforms and maintains high level of standard in creating and delivering weekly/monthly reports, including main metrics and analysis for insights, optimizations, and future strategy development
 
 
 
 

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